The male chest-hair coat

Wing Co, a company that makes “milk drinks” for men (I’m still trying to figure out if that’s sexual), commissioned a coat to be made out of 100 percent male chest hair to protest what they consider to be the “widespread manning down” of British men because of shaven chests and emasculating fashion.

I think Wing Co needs to flap those wings and fly away. What do they have against smooth, pretty boys? And if they’re so concerned about the emasculation of hairy British men, why did they choose a hairless model to wear the £2,499 coat?

Still, I can’t help but kind of want it. I’m anti-fur, so I never thought I’d wear bear, but this changes everything!